
Kuch BARA !
The Pakistani Auto-Parts e-commerce market has generated a revenue of Rs 29 billion in 2024.
The biggest player in the said market is daraz.pk, with a revenue of Rs 1.27 billion in 2024.
In 2024, the add-to-cart rate for the Pakistani Vehicle Parts E-Commerce Market was 5.0-5.5%, while the cart abandonment rate was 74.0-74.5%.
(https://ecdb.com/resources/sample-data/market/pk/vehicle-parts)
MARKET SHARE CHOTAY TUKRON MEIN BIKHRA HUA HAI
Daraz ka market share 4.37% bunta hai, baqi Rs 29 billion mein se Rs 27.73 billion, ka e-commerce revenue AliExpress, Sehgal Motors, olx aur bohat se dosri local websites, Facebook shops ki online sales etc se generate hua hai. Jis se ye pata chalta hai, k iss market ka revenue tou bohat ziada hai, magar Auto-Parts online sales k liyay aik reliable aur organized platform na honay ki wajha se ye sara revenue bohat chotay chotay chunks mein bikhra hua hai.
SPECIALIZED AUTO-PARTS E-COMMERCE PLATFORM KI ZAROORAT
Aur in platforms pr mostly general parts jaisay filters, bulbs aur accessories items sell hotay hain. Kyun k foreign Auto-Parts ecommerce platforms ki tarha in platforms pr Auto-Parts ki Supply Chain, categorization aur technical classification and order handling, ka structure available nahi.
Jis ka saboot cart abandonment rate hai, jo k bohat he ziada hai around 74%.
BEHER HAAL
Sirf e-commerce revenue itna hai, jis k baray mein zaida tur logon ko andaza he nahi, tou sochain agar iss mein physical market revenue add kr dain, jo k kum uz kum is se 5-6 gunna bara hai, jahan se Business to Business B2B (bulk) buying hoti hai. Tou ye market size approximately Rs 130-140 billion tuk ka bun jata hai, as per the data by “www.ecdb.com”
HAMARA AIM
Hamara aim hai, aik aisa Pull based Direct to Customer(D2C) catered by B2B AI centric e-commerce platform/app bananay ka jahan customer apni gari ki details dalay aur part ki category aur parts show hojaey, ya apni gari ki problem explain karay aur usko hamara platform bata de k konsa part ye problem krta hai aur kaisay isko change krna hai, video k sath. Aur uska a qareeb tareen Auto-Parts dealer, Pakistan k chotay se gaon mein, ussay kum se kum price aur time mein best quality ka part deliver kr day. Jis ki bhi, hum ne aik zabardast strategy banai hai. Aur bohat kuch hai batanay ko, jagha kum hai.